Brief
Media 10 needed to stand out in a room of Royal Warrant Holders and position themselves for higher-profile commissions. The challenge was to create a brochure that would capture attention and signal the level they operate at, presented as a gift for guests before an exclusive dinner.
Solution
The brochure was crafted with a high level of detail and finish, creating a tactile, considered experience. Designed as a keepsake rather than a marketing piece, it signalled a more premium and confident brand.
Guests included Royal Warrant holders such as Bentley, The Ritz, Burberry and Bollinger. The brochure needed to reflect this level of prestige, with careful attention to how it was received, handled and experienced.
The concept centred on Media 10’s ten-year history, expressed through ten promises made to every client. A simple, confident idea that reflects the scale and range of events they deliver, from 100% Design and Clerkenwell Design Week to Britain’s Next Top Model.
Media 10 engaged ikon to lead creative direction, shaping the brochure from concept through to production, using their extensive archive of event photography throughout.
